From the Blog on scale

Revive ‘Small’

Revive ‘Small’

We worship scale because we beleive it is more efficient. Scale often correlates with sameness. Perhaps we need to revive the value small.

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Scale is Relative

Scale is Relative

Scale is important to consider, but too often we fixate on it. Idolise it. Focus on the people you seek to serve rather than scale, they will tell others.

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