Network Effect

by | Mar 9, 2023 | Change |

network effect

Telephones work because 2 are better than 1. And each new phone that gets added makes the network better. We are better because of the others.

This is often the case in our lives – we are better because of and with others. However, we have ‘swallowed’ the belief that others are a threat and we are better if we are the only one.

Change is not a solo sport. Change often works better with others. But also, change tends to ‘stick’ better when it is dependent on another. When we build into our change processes the need for others, like the telephone, we begin to create the network effect. And once established, it’s hard to imagine it going away. It will evolve, but won’t disappear.

How can you use the network effect in the work you do this week?

Photo by Annie Spratt


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